⚡ Workflow Automation

Make (Integromat) Review 2026 — The Automation King

By ExploringAI Team Updated April 2026 ⏱ 6 min read
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⚡ Our Verdict

4.6
★★★★☆
Best visual no-code automation platform. Connect anything.

Make (formerly Integromat) is the most powerful no-code automation platform. Connect 1,500+ apps and build complex workflows without touching code. In our testing, it saved teams 30-40 hours per week on repetitive tasks.

✅ Pros

  • 1,500+ app integrations
  • Visual workflow builder (no coding)
  • Powerful conditional logic
  • Free tier surprisingly useful
  • Excellent documentation

❌ Cons

  • Pricing based on execution operations (confusing)
  • Learning curve for complex workflows
  • Slower than native integrations
  • Can get expensive at scale

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Free tier · $9.99/month and up

What Is Make?

Make (rebranded from Integromat in 2021) is a visual automation platform that connects your apps and automates workflows. Need to save every Gmail attachment to Google Drive? Create a Slack notification when someone buys something? Sync a Shopify order to your CRM? Make does all of that without code.

How It Works

Visual Workflow Builder

Create workflows by dragging and dropping app connectors. You don't write a single line of code. If App A triggers, do X on App B. If condition Y, send notification Z. Simple, visual, powerful.

1,500+ Integrations

Make connects to almost every business app you use: Slack, Discord, Google Sheets, Shopify, Stripe, HubSpot, Airtable, Notion, and thousands more. If an app exists, Make probably has a connector.

Advanced Features

Conditional Logic: Run different workflows based on conditions. If price > $100, send approval request. Otherwise, auto-approve.

Loops & Arrays: Process multiple items at once. Turn a CSV into 1,000 CRM contacts in seconds.

Error Handling: Build resilient workflows that don't break when something goes wrong.

Pricing 2026

PlanPriceOperations/month
Free$01,000 ops/month
Standard Best Value$9.9910,000 ops/month
Pro$29.99100,000 ops/month
Business$99500,000 ops/month

Important: Operations are how Make counts executions. A simple Slack notification = 1 operation. Processing 100 rows = 100+ operations. Plan accordingly.

Real Workflow Examples

Example 1: Shopify → CRM Sync

Trigger: New Shopify order
Actions: Create contact in HubSpot, send invoice via email, notify sales team in Slack
Time saved: ~5 minutes per order

Example 2: Content Publishing Pipeline

Trigger: New article in Google Docs
Actions: Convert to Markdown, publish to WordPress, share on Twitter, add to Notion database
Time saved: ~30 minutes per article

Make vs Zapier vs IFTTT

Make wins on: Power, integrations, free tier, advanced features.

Zapier wins on: Simplicity, best for very basic automations.

IFTTT wins on: Consumer-friendly for simple home automation.

Final Verdict

Make is the most powerful automation platform for teams and businesses. Whether you're automating customer workflows, marketing pipelines, or data synchronization, Make delivers. The free tier is genuinely valuable — start there, upgrade only when you hit the operation limit.

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⭐ 5-star rated by 10,000+ users on G2